Bonjour fashion lovers!
Peter Hawkings, Ford’s longtime right hand, has been named creative director of the brand. Hawkings began his career at Ford’s Gucci back in 1998 and has worked alongside the designer consistently for the last 25 years. Most recently, he was senior vice president of Tom Ford Menswear.
“In Peter Hawkings the brand has found the perfect creative director,” Ford said. “Peter began working with me 25 years ago as a menswear design assistant at Gucci and rapidly worked his way up to become the senior men’s designer at the company when he left to join me at the Tom Ford brand. Since the creation of Tom Ford menswear, Peter has been instrumental in the success of the brand. He is an incredibly talented leader with tremendous industry experience, and his appointment gives me confidence that my commitment to creating fashion products with the highest level of design and quality will continue.”
A change in continuity. I like him!
E.