Alberta Ferretti names Lorenzo Serafini Creative Director

Bonjour fashion lovers.

In the latest round of fashion industry musical chairs, Lorenzo Serafini is taking over as the new creative director of Alberta Ferretti.

It's a perfect fit, since he's already part of the AEFFE family as the head of Philosophy

 I'm so excited about this move, and as Ferretti said, 'Now it's his time to put his own stamp on the brand.'

Good luck, Lorenzo!